Packaging Strategies 7 gaw Na a Product tsap hkra galaw u!

Product packaging gaw marketing hta n-gun ja ai laknak langai rai nga ai. Dai majaw, enterprise ni gaw packaging design hpe galaw ai shaloi, htap htuk ai packaging ladat hpe lata ra ai. Na a laika buk a matu, n-gun jaw ai lam law law nga ai:

1. Dai zawn sha bung ai packaging ladat

Ndai zawn re ai packaging strategy gaw, n bung ai hkrang, nsam, shing nrai kaga langai sha re ai arawn alai ni hpe shingdaw ai, dai hku nna, packaging ntsa na arung arai amyu myu hpe enterprise galaw shapraw ai hte galaw ai lam hpe tsun mayu ai, dai majaw, packaging hkrang ting gaw bung ai, ndai gaw ndai ladat langai sha re ai hpe loi loi hte sadi hkrup ai, ndai ladat a madung akyu gaw:

A) packaging design a manu hpe hkye la mai ai.

B) hpaga hpung ni a n-gun hpe jat ya lu nna, shanhte a mying gumhkawng ai lam hpe grau kaja hkra galaw ya lu ai. Dai majaw, n-gun ja ai arung arai ni hpe shinggyin la ai gaw, teng sha, lang ai ni hpe bai nna, myi hte mu lu ai atsam hpe hkam sha shangun nna, sung ai myit masa hpe shabyin ya na re.

C) company a ya nga ai mying hpe bung ai packaging hku nna akyu jashawn lu ai, product listing nnan langai mi nga ai, dai majaw, dai arai nnan gaw gat lawk hta lawan ladan shara la lu na re. Ndai zawn re ai package ni hpe mung bung ai quality madang ni nga ai arung arai ni a matu lata la nna, dai ni hpe arung arai ni hta n shapraw ai.

2. Grade packaging ladat

Level packaging ladat ngu ai gaw, n bung ai packaging ni hpe galaw sa wa ai atsam n bung ai hte maren, enterprise arung arai ni hpe galaw shapraw ai hte galaw ai lam hpe tsun mayu ai. Dai tsaw ai-end, mid-range, low{3} kaw na low{3}grade arung arai ni hpe hpaw da ai, dai hte bung ai packaging hpe jai lang ai, dai hku nna lang na matu arung arai ni a manu hpe jai lang ai.n-gun ja ai shingkyit.

3. N bang da ai packaging

Hpan da ai arai ni, shing nrai a .packaging amyu myu. Packaging hpe madi shadaw ai gaw, dut shabra ai shaloi, arung arai amyu myu hte matut mahkai ai arung arai amyu myu hte matut mahkai ai hpaga lam ni hpe langai hte langai jai lang ai lam hpe tsun mayu ai. Ndai ladat gaw, mari, htaw sa, jai lang, bau maka na matu, hpaga hpung ni hpe dut shabra ai lam hpe jat wa na matu, arung arai nnan ni hpe n-gun jaw na matu, arung arai nnan ni, nta masha ni a tsi mawan sumpu, sutgan sumpu, hkum hkrang nsam, etc, etc amyu myu zawn re ai arung arai ni hpe hpawng de da ai arung arai ni rai nga ai.

4. Re{1}}}lang hpe shinggyin ai ladat

Re{0}}lang hpe 10 ngu nna mung shamying ma ai.multi{0}} yaw shada ai lam, tsun ai gaw, ngut sai arai ni a kata na lang ai wa a packaging container ni hpe tsun ai, packaging container hpe matut nna lang mai ai, dai hpe shawng nnan lang mari la mai ai, kaga lam ni a matu mung lang mai ai. Dai zawn re ai sau ntsin htung ni gaw, shawng na loaded biscuit ni hpe zero copy galaw na matu lang mai ai, candy hpe mung bang mai ai, stationery debris ni hpe mung jung mai ai, etc., etc., etc., etc., etc., etc., etc., etc., etc. ni hpe mung lang mai ai, ndai ladat gaw, mari ai lam hpe jai lang ai wa a myit lawm ai lam hpe hkap la lu na matu karum ya na re, raitim, shi a mari ai lam hpe bai kahtap nna mari ai lam hpe mung, ndau shabra ai lam a akyu a matu n-gun jaw ya lu ai.

5. Freebie packaging ladat

Ndai gaw ya aten na maigan gat lawk rai nga ai, grau law aiMasha law law ra sharawng ai packagingstrategy, dai ni anhte a gat lawk hta, jat wa ai lam hpe jai lang ai. Ndai ladat gaw, myit lawm ai lam hpe mari la na matu kumhpa nkau mi hpe jat bang na matu, arung arai ni hpe shinggyin tawn ai hka htung ni hta nga ai hpaga lam rai nga ai. Ma ni a ginsup hpa ni, candy hte kaga arung arai ni gaw, comic laika buk ni, ga si card ni, n-gup n-gu, hkum hkrang nsam hpe coupon ni hte rau, kumhpa amyu myu hpe n-gun n rawng ai sha, n-gun yawm mat ai zawn re ai ni hpe bang da ai. Nkau arung arai package hpe lottery ticket hte, kumhpa ni hpe awng dang ngut ai hpang jaw mai ai; law law nga ai.

6. Packaging ladat hpe gram lajang na

Reform packaging ladat gaw, arung arai ni hte gat lawk a galai shai ai lam ni hpe htang ai hku nna, packaging design hpe gram lajang ai lam hpe tsun mayu ai. Dai ni na aten na gat lawk hpareng ai lam hta, arung arai ni hpe shinggyin tawn ai lam hpe grau kaja hkra galaw ai lam, dai arung arai hpe gram lajang ai lam, gat lawk dut mari ai lam gaw bungli galaw ra ai, dai hte bung ai arung arai ni a kata na quality gaw, approximation hte, gat lawk gaw manu jahpu n jaw ra ai rai yang, dai gaw packaging design rai na re kun? Masha n ra sharawng na matu, anhte gaw packaging galai shai ai lam hpe myit maju jung nna, hpaji ningnan ni hpe hpaw hpang ra ai, dai gaw grai kaja ai dut mari ai lam hpe shabyin ya lu ai. Dai aten hta sha, shiga shinggyin la ai lam hpe atsawm sha shinggyin la lu na matu, matut manoi gram lajang ai, arung arai ni hpe shinggyin la lu ai, aten dep jai lang ai arung arai nnan ni, hpaji masa nnan ni hpe jai lang ai, modelling nnan hpe hkrang shapraw ai, packaging a bungli ni hpe galaw na matu, laklai ai shinggyin la ai lam nnan hte laklai ai shinggyin la ai lam ni hpe galaw ra ai. Teng sha nga yang, ndai gaw galai shai ai packing hta ka da ai laika gaw dut shabra ai lam hpe n-gun jaw lu ai daram sha, n-gun n rawng ai arung arai ni a n-gun hpe mung, n law htum jai lang ra ai lam ni hpe hkan sa lu na matu, n-gun n rawng ai sha, n-gun jaw ai lam ni hpe n-gun jaw ra ai ngu tsun mayu ai n re.

Packging strategy lata ai lam a ahkyak ai lam ni:

Product packaging a bungli gaw, dai arai hpe makawp maga na matu, jai lang ai ni hpe jai lang na matu, arung arai ni hpe tsawm htap hkra galaw na matu, arung arai ni hpe jat bang na matu, dut shabra ai lam hpe jat wa na matu, etc. Reasonable product packaging ladat gaw, hpaga hpung ni a arung arai dut shabra ai magam bungli ni hta grai ahkyak ai akyu nga ai.

Lahta na lam ni hpe myit maju jung u:

(1) package a hkrang hpe galai shai na matu ahkyak ai lam ni hpe sadi yu u. Madung hku nna, packaging a hkrang gaw, product geometry hte rau rai nga ai, raitim, nkau mi hta, laksan hku nna myit yu ra ai, ga shadawn, laksan hku nna, arung arai ni a kata na tsawm htap ai lam hpe madun dan na matu, company ni gaw shinggan hkrang a mahtai hpe galai shai ra ai, etc. .Dai hpaga hpung gaw, shi a shawng na packaging hpe galai shai ra ai rai yang, jai lang ai wa a jai lang ai lam hte jai lang ai lailen ni hpe chye na ra ai. Dai hte nhtan shai ai kun? Bai nna, mari ai wa a line of sight hpe mung sadi maja u, nang hpaw hpang ai kun?circle ga hkan kadoi ai lamconsumser identity kun? Hpa majaw flat (sh) square package hpe ra sharawng ai kun.

(2) dinghku hka htung hpe jai lang ai (sh) .langai hkrai a shinggyin ai lamngu ai lachyum gaw, product arung arai yawng hpe langai sha (sh) bung ai hku shinggyin tawn da ai. Ndai lam a akyu gaw, packaging hkrang shapraw ai hte laika dip ai manu hpe shayawm ya lu ai; Product project langai hpe n-gun jaw ai gaw, ndau shabra ai gumhpraw hpe shayawm ya lu ai kaga arung arai ni hpe shabyin ya ai; Dai hta n-ga, awng dang ai product project ni hku nna kaga product project ni hpe dut shabra ai lam hpe mung n-gun jaw na matu jai lang mai ai .Raitim, hkra machyi ai lam gaw, langai (sh) law law shut ai rai yang, kaga product project ni hpe mung hkra machyi shangun na re. Dai hpe garan nna shinggyin tawn da ai rai yang, packaging hte promotion a manu gaw grai law na re, raitim, product project langai a manghkang a majaw kaga product project ni hta knock{3}}on effect n nga na re. Ndai lam gaw company ni gaw marketing yaw shada lam hte marketing risk hpe madung tawn nna dawdan ra ai.

(3)hpawng de ai packaginggaw hkap la ai. Package langai kaw sha, packaging line gaw, dai hte seng ai arung arai rai nga ai, dai gaw package rai nga ai. Ha hte n-gup n-gu n-gun rawng ai zawn; Cosmetic packaging hpung langai hpe rau jawm galaw ai. Packaging gaw, hpawng de ai lam a akyu gaw, hpaga lam a dut shabra ai lam hpe jat wa shangun lu ai, dai hte seng ai arung arai ni hpe mari ra ai customers ni a matu, enterprise mari ai a mahtai hpe sha n-ga, law malawng gaw, hpaga lam a arung arai nkau mi hpe mari la na matu langai hte langai rai nga ai. Hpaga lam hpe mari ai shaloi, mari ai ni gaw company a arung arai ni hpe mari ra ai. Customers ni a kumhpa mari ai lam hpe mung galai shai ya ai.

(4) gumhpraw law law bang aingu ai gaw, dai packaging hpe, dai arung arai hpe sha ai (sh) lang ngut ai hpang, kaga lam ni a matu jai lang mai ai. Tsi gawk gaw hka gawm a matu rai yang, plastic htinggaw hpe lata shingkyit galaw na matu. Multi- yaw shada ai lam ni gaw, dai packaging hpe aten galu- aten ladaw a lit hpe gun hpai lu ai. Customers ni hpe manu n-htuk ai hte mari mayu ai manu hpe galaw shangun u.